A logo that is only one color can look great, especially if it is black or white. It is also easier to match it with other background colors. You can therefore avoid using contrasting, or even ugly, outlines to make sure your logo stands out against certain background backgrounds.
A good design firm will have a diverse portfolio of logo designs. He or she will initially research your company goals and personality to gain a full understanding of your business needs. They will be able to design a logo which appeals to your target markets with their creativity and sensitivity.
Rather than your company's name it is your business logo design that most people relate a particular product or service to your company. It is much easier to keep a business logo design than a lot of words. This is what you call brand identity. It is the way that your company's logo or name is associated with a product, service, or other information. Here is a list of things to remember when creating a successful business logo.
Always ask your graphic design to provide a copy in vector graphics of your logo. This will allow you to adjust the size to your liking without losing any aspects or details of the logo's image quality. Vector graphics use less memory space on your computer.
Your design must be easily described. This means that your logo should be easy to describe. For example, someone might describe an Apple's corporate logo as a "bite mark" apple. Second, the design must be memorable. A clear logo is easy for people to remember. Third, a logo must be able not to be confused by color. This will help you determine how strong your logo design is. Your logo should also be scalable. It should look great regardless of the size.
Good networking logos should be crisp, clean and eye catching. It should be memorable and engage. It should look professional and be easily identifiable. Even without any text that reveals the company name. The network logo should match the business model. Be presentable to anyone and noticed immediately. No matter where the logo is placed, it should grab attention.